Smarties Logo
  • Search
  • My Account
  • Cart
  • Menu
  • Our Story
  • Our Candy
  • Our Store
    • Shop by Product
      • Smarties® Theater Box
      • Tropical Smarties®
      • Giant Smarties®
      • Smarties® Mega Lollies
      • Smarties® Love Hearts
      • X-treme Sour Smarties®
      • Mega Smarties®
      • Smarties® Mega Tropical Lollies
      • Smarties® Candy Money
      • Smarties® Lollies & Pops
      • Original Smarties®
      • Smarties® In a Pouch
    • Buttons
      • Shop By Flavor
      • Shop By Packaging
      • Gifts & Apparel
  • Contact Us

Fun for the Smartie‑est kids.

Stuck at home? Print our new Smarties activity sheet!
Smarties Home Activities

The Perfect Candy.

Gluten-free, peanut-free, dairy-free, worry-free.
Our Candy

Has a PhD in Scrumptious.

Learn about what we put in our candies. Besides the love.
Smarties® Ingredients

On a Roll: The History of Smarties

Unwrap the story of Smarties®
Our History

Made with real smarts.

Indulge your sweet tooth with the yummy Smarties® candy wafer roll you know and love, just the way you remember it. It’s no wonder they have been one of the leading Halloween treats for over 50 years! SHOP

Real Smarts

Smarties roll on pink circle.

Just 25 calories.

That’s how we roll. Just 25 calories per classic candy roll! LEARN MORE

  • Facebook
  • Twitter
  • Instagram
  • TikTok
  • Pinterest

Smarties®

Smarties®
Smarties®9 hours ago
stop microwaving smarties! please!!
i beg of you 🙏
926 187    View on Facebook
Smarties®
Smarties®1 day ago
wanna be mutuals?
9 5    View on Facebook
Smarties®
Smarties®2 days ago
what is the correct way to eat smarties?
29 85    View on Facebook
  • About Smarties
    • Our Story
    • Our Candy
    • FAQs
    • Store Policy
  • Your Smarties
    • Contact Us
    • My Account
    • My Cart
  • Smarties Fans
    • Social Links
      • Facebook
      • Twitter
      • Instagram
      • TikTok
      • Pinterest
Copyright© Smarties 2023. All Rights Reserved. Smarties are licensed to be sold in the United States and its possessions only. Smarties is a registered trademark of Smarties Candy Company, Union, NJ 07083.