The Perfect Candy.

Gluten-free, peanut-free, dairy-free, worry-free.

Our Candy

Has a PhD in Scrumptious.

Learn about what we put in our candies. Besides the love.

Smarties^® Ingredients

On a Roll: The History of Smarties

Unwrap the story of Smarties^®

Our History

Smarties®

Smarties®4 hours ago

Fun Fact: Did you know that the colors inside each roll are COMPLETELY randomized? In the words of Forrest Gump, "You never know what you're gonna get!!"

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Smarties®1 day ago

Excuse me, do you accept candy money? 🤔

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Smarties®2 days ago

"One of my funniest Smarties memories occurred shortly after I started working in the factory. I stopped at a local grocery store on my way home from work to pick up a few things. While I was standing in the checkout line I could sense someone standing very close behind me. When I turned to see who it was I discovered a woman behind me and she sniffing my coat. I smiled and she smiled back I asked her if everything was ok. She chuckled and told me that I smelled sweet. She wanted to know why I smelled like candy. I explained to her that I work in a candy factory. She asked which one, and I told her. She said she loved Smarties and remembered when the factory had moved to Union. She told me she would pass the factory on her way home from school and always try to see if she could get some free candy. We laughed and wished each other a nice day." - Lenny Iannia, #Smarties Plant Manager 🍬

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